Kashi: Let’s Get Real

Kashi asked Alpheus to create a film for their campaign to support organizations that are keeping real food in the minds and hands of communities throughout the U.S. The result, "Let's Get Real" launched on causes.com.  Each time someone watched the video, Kashi donated $2 to a great non-profit.  The video raised more than $160,000, and has been shared over 200,000 times.   Learn more about the REAL Food Project here.

Filmed in the San Fransisco Bay area of California, "Let's Get Real" features music by the amazing Shakey Graves, with extra audio stylings by Eric Friend.

Client: Kashi

Director: Mat Hames

Producer: Anne Nagelkirk / Aaron Smith

Writers: Maggie Stephens / John Long

Director of Photography: Brian Relph

Editor: Ginny Patrick

Motion Graphics: Erik Lauritzen

Music: Shakey Graves

Audio Design: Eric Friend